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Fall/Winter

September 22 through March

Searching for Santa: A Holiday Musical Show in the Plaza

Santa Claus is coming to town – Virginia Beach Town Center, that is!  Join us on Friday or Saturday, December 1-2, for a festive evening of celebrating, eating, and shopping!

“Searching for Santa: A Holiday Musical Show in the Plaza” will be a delightful outdoor stage production featuring music, festive costumes, and a story that will warm your heart!

Taking place around the Fountain Plaza in the heart of Virginia Beach’s Town Center, Searching for Santa will be the quintessential holiday experience for the entire family.

Roots Rising Music Fest

Americana is contemporary music that incorporates elements of various American roots music styles, including country, roots-rock, folk, bluegrass, R&B, and blues.

A new two-day music experience, the Roots Rising Music Fest will feature live music by national and regional as well as up-and-coming Americana musicians.

Chef-curated dining experiences will celebrate the best in Coastal Virginia flavors.

Whet your whistle with craft beers, ciders, and wines from Virginia-based breweries and wineries.

Last Night on the Town

Virginia Beach will once again celebrate the arrival of the New Year with a festive “Last Night on the Town” New Year’s Eve event in Town Center, hosted by the Central Business District Association.

The Countdown Stage on Columbus Avenue is the hub for festivities and live music!

The 5th annual Last Night on the Town will begin with a family-friendly celebration at Pembroke Mall, then continues right through the night with entertainment at Town Center, culminating with a live performance at Countdown Stage and fireworks!

Holiday Parade at the Beach

On Saturday, December 2, at 5:30pm, join us for the Holiday Parade at the Beach, where over 90 parade units make their way down Atlantic Avenue in a joyous celebration of the holiday season. 

Giant balloons, marching bands, lighted floats, equestrian units, fire trucks, performing dance groups, motorcycles, and more join forces to present a dazzling and entertaining night of fun for all ages!

Virginia Beach Craft Beer Festival

Over 50 craft beers from over 25 breweries will be available for sampling at the Virginia Beach Craft Beer Festival.  Tickets include unlimited sampling, a commemorative cup, and live entertainment.

The Virginia Beach Craft Beer Festival will be held from 1:00pm-6:00pm each day. 

The 31st Street Park location provides convenient parking across the street at the municipal garage.

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